> Linux won specifically because the GPL forced the "greedy" actors to collaborate.

How do we know that? It seems to me that a greater factor in the success of Linux was the idealism and community. It was about freedom. Linux was the "Revolution OS" and the hacker community couldn't but fall in love with Linux and its community that embodied their ideals. They contributed to it and they founded new kinds of firms that (at least when they began) committed themselves to respect those principles.

I realise the memory of Linux's roots in hacker culture is fading away fast but I really do think this might have been the key factor in Linux's growth. It reached a critical mass that way.

I'm quite certain of the fact that this was more important anyway than the fact that, for instance, Linksys had to (eventually! they didn't at first) release the source code to their modifications to the Linux kernel to run on the WRT54G. I don't think things like that played much of a role at all.

Linksys were certainly kind enough to permit people to flash their own firmware to that router, and that helped grow Linux in that area. They even released a special WRT54GL edition to facilitate custom firmware. But they could just as easily have Tivoised it (something that the Linux licence does not forbid) and that would've been the end of the story.