Tesla's Cybertruck is turning 2. It's been a big flop

A lucky break for Tesla, which is now a check notes robotics company. If it had been a success it would have taken their attention away from innovation in a truly profitable business space and they'd just be a car company.

I took my model Y in to the Tesla dealer yesterday for some minor repairs. It was taking longer than expected so they gave about 4 or 5 customers loaner cars so we could go do other stuff. Each of us got a Cybertruck.

It sort of speaks to the fact that it isn’t selling well that they are using them for loaners.

It’s a pretty unappealing car.

>The EV company sold fewer than 39,000 Cybertrucks in 2024, according to Cox Automotive data — far below the company’s eventual goal of 250,000 per year. As of October, Tesla had delivered just 17,317 units in 2025, a 42% drop compared to the same period in 2024.

big shout-out to everyone that helped make it a flop

your contribution is greatly appreciated

What happens when sales just stop? I can’t imagine what it would look like if it were discontinued after only 2–3 years. Although, it might be smart to start shifting resources away from the Cybertruck and toward developing something else.

It's a bit encouraging to read about Edison's flops too. All my failures have just been preparation! One was a kind of 1890 Optimus, dolls he called "little monsters" with a built in miniature phonograph.

https://en.wikipedia.org/wiki/Edison%27s_Phonograph_Doll

I am impressed by how much of commercial success is a matter of the product's tastefulness. Chamath Palihapitiya said this and I have to agree. It is easy to Dunning-Kruger your business to death without it.