But they also trust cloud platforms like GCP to host models and store company data.
Why would a company use an expensive proprietary model on Vertex AI, for example, when they could use an open-source one on Vertex AI that is just as reliable for a fraction of the cost?
I think you are getting at the idea of branding, but branding is different from security or reliability.
Looking at and evaluating kimi-2/deepseek vs gemini-family (both through vertex ai), it's not clear open sources is always cheaper for the the same quality
and then we have to look at responsiveness, if the two models are qualitatively in the same ballpark, which one runs faster?