When you encode an x86 instruction, your operands amount to either a register name, a memory operand, or an immediate (of several slightly different flavors). I'm no great connoisseur of ISAs, but I believe this basic trichotomy is fairly universal for ISAs. The operands of an LEA instruction are the destination register and a memory operand [1]. LEA happens to be the unique instruction where the memory operand is not dereferenced in some fashion in the course of execution; it doesn't make a lot of sense to create an entirely new syntax that works only for a single instruction.

[1] On a hardware level, the ModR/M encoding of most x86 instructions allows you to specify a register operand and either a memory or a register operand. The LEA instruction only allows a register and a memory operand to be specified; if you try to use a register and register operand, it is instead decoded as an illegal instruction.