I hope these companies aren't in for a shock when the younger generation rejects their brands https://www.theverge.com/ai-artificial-intelligence/920401/g...
If negative perception towards AI grows, either because of negative experiences after having it forced on them, or as people's utility bills skyrocket, or as the environmental impact becomes more apparent, they might find that what appeals to shareholders doesn't impress the people who usually pay for their products.
My kid was an excited Duolingo user who immediately cut it off entirely as soon as he heard that they were doing something with AI. That was all it took. He heard "Duolingo's AI now" on some YouTube video, and it was immediately dead to him.
I don't think people understand just how viscerally negative the perception of AI is for the youth.
I see AI marketing as a negative indicator. Because everyone should be doing AI it’s not a differentiator. It implicitly means you don’t know what value you provide. It’s like advertising you’re cloud powered because you use AWS. Which makes recall a bunch of companies doing. What value do you provide, not what tech do you use.