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Half-Baked Product

1002 pointsby welitoday at 8:23 AM297 commentsview on HN

Comments

shahzaibmushtaqtoday at 1:28 PM

The founder should have visited China's oven manufacturing market/industry after raising 5 million. This could have solved their first major client Pepepizza feature problem.

z3ugmatoday at 3:26 PM

This is like a punch in the gut. Holy buckets. How do you prevent this? Bootstrap?

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rdiddlytoday at 3:40 PM

This was exquisitely cringe-laden and I think I may be the Luigi figure

lilerjeetoday at 1:27 PM

Interesting story. This seems a true story of the author? The author understands the characters of the people in the process of business. Understanding reality is not easy.

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imjonsetoday at 11:23 AM

While the majority of comments are absolutely right in recognizing and lamenting such situations plaguing our industry, let's not forget this is an ultimate first world problem. It can be stressful and frustrating but we are a privileged bunch to be able to call this 'pain'.

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nilirltoday at 2:26 PM

Honest question: Does the founder end up making money this way? Can you really get rich building a failed business?

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AJRFtoday at 11:26 AM

If I didn't laugh i'd cry.

orliesaurustoday at 10:19 AM

This was actually so good to read. It really reminded me of so many of my past experiences at startups.

vjsrinivastoday at 11:49 AM

Great story. Reminded me what my professional nightmare would look like. But, I think at the end it started to thin out its allegorical premise when it started including SWE terms like Kanban and retros.

9ptoday at 4:26 PM

I LOVE THIS!! well done.

jwsteigerwalttoday at 2:05 PM

Well written. This applies much further than just equity raising startups.

baud9600today at 1:20 PM

Daft! And very strangely true. I recognised several moments and events in the story

jickmaotoday at 1:36 PM

MCP for browser automation is interesting because Safari's WebKit engine is the one most AI agents can't easily drive (Playwright and Puppeteer are Chromium-first). Having an MCP server for it could fill a real gap in cross-browser testing for agent workflows.

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stymaartoday at 3:16 PM

Oh, that one hits hard on the nail.

certyfreaktoday at 12:17 PM

Well written and it perfectly describes reality, it got me hooked and nodding from start to finish.

Mizzatoday at 10:36 AM

Ouch, that hits close to home, and it seems like it does for a lot of others out there as well.

So what's the solution? Is there a playbook that avoids these pitfalls, or is it just the cost of the spin. Ideally, something early engineers can point to when we see non-technical founders falling into familiar traps.

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satisficetoday at 1:09 PM

This is inkblot test. Some will read it and see fundamental irrationality. Others will read it and say “it could have worked out if a couple of things had gone their way.”

The story could be change with just a few sentences in the middle that would turn it into the founding myth of how Globoven took 100% of the market for energy efficient portable emergency ovens for NATO military use.

matheusmoreiratoday at 5:13 PM

Now I remember why I noped out of tech a decade ago...

miyojitoday at 3:01 PM

> The founder is very good. He builds a plan that, on paper, is flawless and airtight: manufacture a more efficient oven using new technology. Selling it is easy. Want to work more efficiently? Buy our oven. End of pitch.

Are you kidding me? Here's my business plan: manufacture faster computer chips than anyone else ever has before using new technology. Selling it is easy. Want faster computers? Buy our chips. End of pitch.

Here's my execution strategy: I'm going to hire the person who comments the most on Hackers News discussions about new chips and let him loose, then come back with a million new requirements because I never bothered to understand anything about how people want to use computer chips or how they're sold today.

My company eventually loses its only customer when it turns out that we don't know how to build faster computer chips at all.

The founder is not "very good", he's a moron who doesn't make a single good decision in the entire story. His failure is absolutely predictable because he doesn't add any value for anyone else at any point in the story, he doesn't understand his customers, he doesn't understand the market, and he doesn't understand his employees and their motivations. The only thing he ever does is raise money, and he's able to do that because his investors also know nothing about the customers, the market, or the potential employees.

Great business parable! This matches how reality works 100%, including the delusion that guys like this are "really smart".

richardfeytoday at 10:08 AM

The more I read into it, the more pain memory flashbacks I got. Bravo

ssensseitoday at 10:16 AM

my favorite blog post of all time... this should go in a museum

tinyhousetoday at 3:41 PM

This is so well written. Well done!

abrookewoodtoday at 10:10 AM

Brilliant. Brutal.

Razengantoday at 3:08 PM

Unrelated, but does anyone else remember halfbakery.com?

Oh cool it's still around!

James_Ktoday at 3:03 PM

This could have all been solved if they added a setting for bread, pizza, or cake.

rcgstoday at 10:39 AM

Enjoyed this – very entertaining!

ac50hztoday at 11:24 AM

s/oven/cms/g

skeletonwebstoday at 2:12 PM

Spoiler: This is not about ovens.

skeletonwebstoday at 2:12 PM

Spoiler: this is not about ovens.

thr0wtoday at 3:17 PM

> The founder is very good. He builds a plan that, on paper, is flawless and airtight

Premise is laughable right out of the gate.

phikappatoday at 11:07 AM

I mean sure, but look, I will not make the same mistakes.

Also my context is totally different. And MY oven concept has none of the drawbacks of their oven and Claude tells me I'm definitely on to something.

I'm off to the notary to sign the docs for Oven.ai (got the domain for only 300k!!) See ya on my yacht!

m3kw9today at 1:19 PM

Every feature you add to you product really explodes the amount of new states you have to take care of, in addition to the risk of diverting the core product vision

steelebillingstoday at 2:30 PM

How on earth did this post get so many points and comments lol

user1338today at 11:26 AM

this is the best thing i've read in a while. it's both triggering and prophetic at the same time. really captures the essence of what happens in startups. well done.

Jeff9Jamestoday at 11:17 AM

i am completely new to this stuff (just made a mobile app). thanks for explaining (in 5 year-old kiddo style) how funding and corpo slop works. WOWOW

virajk_31today at 11:19 AM

No cap

synapsehiretoday at 4:10 PM

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theHocineSaadtoday at 10:55 AM

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MagicMoonlighttoday at 5:24 PM

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Galustoday at 12:21 PM

A legend in the making.

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