alt Hacker NewsMaking advertising more efficient would also open up opportunities for smaller players. Right now only the big guys have the chops to carpet-bomb the market regardless of bots. Noise benefits those who can afford to stand above it.
Making advertising more efficient would also open up opportunities for smaller players. Right now only the big guys have the chops to carpet-bomb the market regardless of bots. Noise benefits those who can afford to stand above it.
Pay per impression is a metric adexchanges use. So it is not in best interest of companies to remove bots. Bots create "economic activity" when such metrics are used.