alt Hacker NewsFrom https://archive.is/W0k4j (an archive of a page on brave.com)
> Step Two: Brave Replaces Ads We recognize that ads pay for most of our web content. Ads are not going away. So we replace the bad ads with Brave Ads, which we use to pay publishers and users.
Maybe they don't replace ads now but they seem to have done it in the past. Or at least talked about doing it.
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(Other commenter already pointed it out).
Really man, drop the crusade. Look at Brave their tech blog (Project Sugarcoat for example, something directly meant to make page ad hiding more cosmetically pleasing). Or the fact that their defaults are more private than Firefox its defaults.
For the weird missteps they did in the past (appending their affiliate link on crypto sites and one other scandal that eludes me), they’re a really good org / product now.
That page is eight years old; this is a very early iteration of the idea, if I recall correctly.