Much of the trash on the internet has nothing to do with AI, but instead is caused by using AdSense type funding. If you have a site and use revenue from ads as your funding, then the way to in increase your revenue is more show more ads.

So add more fluff, move the actual thing people are looking for to the bottom, etc. Oh and add controversy, "The only authentic". Then add sex - a suggestive photo.

The thing is that AI can now generate these sites for you so no need to do anything yourself.

Finally pay Google to feature your ad - I mean recipe - and do other stuff to ensure that real recipes do not steal your traffic. :-)