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bobthepanda12/08/20242 repliesview on HN

more so in the past, there was a lot more food advertising directed at kids, because the thought was that kids could annoy their parents enough to drag the whole family to an establishment. and some marketing tricks work a lot better on children because of their social settings and general impulsiveness (e.g. "All the cool kids have Lunchables")


Replies

chgs12/08/2024

The milky bar kid is strong and tough

The red car and the blue car had a race

Turn the milk chocolatey

Keep hunger locked up tip lunch

I have tried to avoid adverts for 20 years, but the adverts of my childhood (not just ones aimed at kids - autoglass repair and replace, safe style do buy one get one free, dfs sale ends Sunday, ronseal quick drying wood stain does exactly what it says on the tin)

The brainwashing is sickening.

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autoexec12/09/2024

> nd some marketing tricks work a lot better on children because of their social settings and general impulsiveness

Kids don't have the defenses against manipulation, especially when it's refined by billions in research dollars and decades of work by scientists and psychologists dedicated to exploiting their young minds.

Research has shown that kids (even into their teens) can't tell the difference between ads and content. They don't even know an ad when they see one, and the line between ad and content is often intentionally blurred. I've even seen adults struggle to identify ads when they're right in their face.