I'd guess the most common scenario is for someone giving away the entire computer, not fiddle with components. Or theft of the full machine.
This feels like one of those half-security measures that makes it feel like you're safe, but it's mostly marketing, making you believe *this* device can be both safe and easy to use.
It's pretty fast to destroy all the keys in a TPM. Should take a minute if you know the right place to go. Meanwhile securely deleting a normal drive requires overwriting every sector with random data, which could take hours. So it also helps if you're giving away the whole machine.