The reasonable man adapts himself to the world: the unreasonable one persists
in trying to adapt the world to himself. Therefore all progress depends on
the unreasonable man.
More precisely, that unreasonable man must add sufficient extraordinary value to his product to convert complacent users into willing defectors.
Thus you must convince users that 1) FB is clearly inferior to your product (e.g. many important hidden demerits) or 2) your product adds something essential that's absent in FB. Otherwise, why switch?
More precisely, that unreasonable man must add sufficient extraordinary value to his product to convert complacent users into willing defectors.
Thus you must convince users that 1) FB is clearly inferior to your product (e.g. many important hidden demerits) or 2) your product adds something essential that's absent in FB. Otherwise, why switch?