ASUS tried. Zenfone packed flagship camera, display and chip into a compact body, but still sales poorly. So they also gave up last year.
It's more about creating a cult-like environment and getting people to see the whole thing as a status symbol.
Also, companies need to plan for the long term instead of throwing up their hands at the first failure...
It's more about creating a cult-like environment and getting people to see the whole thing as a status symbol.
Also, companies need to plan for the long term instead of throwing up their hands at the first failure...