alt Hacker NewsOne thing I've noticed in music composition (where I have more training/experience, but I suspect the same is true for narratives) is the rules get codified / standardized a generation after a style of music is popular. Bach, for example, "breaks the rules" of counterpoint at least once in every piece in Well-Tempered Clavier, which was supposed to be an educational piece so if he actually felt like there were rules to follow he'd be more likely to be "by the book" for educational purposes.
But the rules of counterpoint were codified after his death (IIRC there were two people who worked together to do it), and act like an averaging across all baroque composers. Making the rules is kind of like putting it in a glass box, sealing it off and preserving it - IE removing all life from it. A contemporary example is how punk became standardized, just wear leather jacket with safety pins and mohawk and play barre chords. The spirit of punk moved to post-punk and elsewhere but also this bizzaro copy of all the superficial aspects of punk moved elsewhere.
While I love Joseph Campbell and the heros journey, I do feel like sticking too strongly to it does the same thing for narratives. I especially hate insistence that everything needs a three act structure, not because it's inherently bad, but because stories that don't need it are shoehorned into it and given an unneeded third act with more set pieces than genuine character motivation and development. It's like people see a good movie with a three act structure, and think it's due to that specific structure.
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> A contemporary example is how punk became standardized, just wear leather jacket with safety pins and mohawk and play barre chords. The spirit of punk moved to post-pun
also pop and indie pop, rock and indie rock.
Hollywood has the particular problem that the executives would really like a formula to follow to make people like the films, the screenwriters would really like a formula to follow to write something that they can sell, and so on. There's a lot of commercial pressure for a factory to mass-produce plot and stamp it out into films. People liked a film? Make the exact same thing and see if they'll buy it again. Franchises help, because at least there's some incentive to shuffle around some different characters and plot elements.
Though the never-ending soap-opera of comics aren't really that great a fit for wrapping everything up in a three-act structure. (I'm still confused by why the Marvel films felt the need to kill off 90% of their villains in the same movie they debuted.) But the hero's journey is an attempt to answer to "how can we make a film as popular as Star Wars?" So we just follow that pattern, I guess.
Not that there weren't other patterns--the Disney animators independently arrived at their own storytelling rules, for example. Disney Animation: The Illusion of Life (by Frank Thomas and Ollie Johnston ) has a discussion of what they found worked for them and what didn't. It's worth comparing what they say there with the actual films and reflect on how the rules bore out in practice, of course. But it's another attempt at codifying a formula for appealing stories.
There's lots of attempts to try to describe the universal appealing story pattern. Whether narrative actually works that way has become bifurcated into separate questions: "what kind of stories are effective for humans?" and "what kind of story can we produce reliably as a commercial success?" are subtly different but have become conflated.