Are you sure? Here in NYC Uber has pretty much entirely replaced yellow cabs and their prices are a hell of a lot higher than they used to be.

That's... exactly how uber's services work.

For what, 14 years straight they made a few hundred million dollars in the red every year?

It's the venture capitalists playbook. Don't bother designing a competitive product, just cheat and flood the market. When you're billions in debt you'll figure it out, hopefully.

Are you implying Uber isn't more expensive than when it first started? Because it is.

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