In the showcase video on their site I saw it generate an AI reply to friend group.

  A.C.K.: Wanna get [drinks] before?
  
  Sky: Drinks at Trick Dog before dinner work for you guys?

That's kind of cool I guess. I can imagine it useful for those friend groups that sometimes get demanding or overwhelming.

I can also imagine it being really good at getting a high valuation and selling for millions/billions of dollars.