> That's asshole behavior, and worth naming, shaming, and ostracizing over.

These exploits are being developed, distributed and orchestrated by Meta. The ”millions of websites” are just hummus recipe content farms using their ad SDKs, and are downstream Zuck in every meaningful interpretation of the term.

Meta has been named and shamed for decades. Shame only works in a society where bad actors are punished by the masses of people that constitute Meta’s products. Doesn’t mean we should stop, only that it’s not enough.