I am not interested in paying Google for anything. It's a company too big and powerful through immoral business (ads)
I block all ads and wish commercial ads would cease to exist even though it would mean I couldn't use somethings anymore without payment.
I can understand weapons industry or alcohol industry as being immoral. However I do not understand how ads are immoral. It is annoying for some, while for some it is informative. Businesses inform the public about their services through ads.
Or do you mean how Google implemented its ads?