> Many businesses are rushing to put out something that fits the MCP standard but not taking the time to produce something that lets an LLM achieve things with their tool

I think they'll have a while where they can get away with this approach too. For a good while, most people will probably blame the AI or the model if it doesn't use Atlassian tools well. It'll probably be quite some time before people start to notice that Atlassian specifically doesn't work well, but the almost all their other tools do.

(More technical users might notice sooner—obviously, given the context of this thread—but I mean enough of a broader user base noticing to have reputational impact)