> Wow, someone managed to beat Apple on price??

He didn't pick the equivalent Mac to compare to. The closest Mac would be a an M4 Pro Mac Mini, not a Mac Studio.

Right now I see a 64GB M4 Pro Mac Mini with 2TB SSD is $2600. Still more expensive, but not double the price. The Apple refurbished store has the same model for $2200.

The M4 Pro Mac Mini probably has the edge in performance, though I can't say how much. The Ryzen platform driver and software support is still early.

I think these Strix Halo boxes are great, but I also think they're a little high in the hype cycle right now. Once supply and demand evens out I think they should be cheaper, though.