alt Hacker NewsIs there any data that you can share beyond anecdotal claims? For starters would love to see following
- Close-rate differences between push vs. pull strategies.
- Win rates for deals where urgency was “created” vs. “aligned with existing urgency.”
Is there any data that you can share beyond anecdotal claims? For starters would love to see following
- Close-rate differences between push vs. pull strategies.
- Win rates for deals where urgency was “created” vs. “aligned with existing urgency.”
I don't mean to be rude but this idea that there's some decisive, authoritative data vs. sketchy anecdotal claims kind of drives me up the wall.
What data would or could exist in this case beyond the hundreds of calls the author is apparently basing their observations on? That seems like a reasonable qualitative data set to me.
On the other hand, what you're asking for doesn't make much sense. Any push/pull strategy difference is going to change who takes a call in the first place. You're not doing a RCT on a random sampling of the population.
The point is simply that you're going to have a better time doing sales if your supply matches some pre-existing demand. You don't need a quantitative study to understand why that may well be the case.
It's the same reason that, despite being bombarded with advertisements, we don't all go out and buy 16 meals a day or 10 cars a year simply because someone tried to sell those things to us. We act when we have a need, and founders need to understand that as a physical reality when trying to sell their products.