> What Herman is doing is a service to us all, and we should find a term (better than 'source-available', which is cold and doesn't capture community projects accurately) that people can promote themselves under without much weeping and gnashing of teeth.

People are cold to source-available projects because of their experience of source-available projects. If you want to benefit from the warm reputation that open source has, you need to offer the things that open source offers. If you want to do some novel thing, that's fine, but your novel thing will have to earn its reputation.