alt Hacker NewsIt's a curse we also inherited in Brazil. Companies can't have any marketing mentioning their competitors or they face lawsuits.
It's a curse we also inherited in Brazil. Companies can't have any marketing mentioning their competitors or they face lawsuits.
In the USA it used to be very rare for companies to directly mention competitors in ads. Products would be compared to "Brand X" or some other genericized name instead.
I think it still is somwhat rare. Why even let a potential customer know that a competitor exists?