With all due respect, this is simply a tool for creating content, one component of being able to reach people in channels where they consume your novel and interesting messages that both stand out and are shared, such they are aware of your amazing and unique product or service.

It's not correct in business to blame a tool for a lack of creativity, some people are not very creative, those people tend to struggle with reach and therefore their attempt at a business, fails. I built 2 publicly traded businesses this way.