> Social media has become a reminder of something precious we are losing in the age of LLMs: unique voices.

Social media already lost that nearly two decades ago - it died as content marketing rose to life.

Don't blame on LLMs what we've long lost due to cancer that is advertising[0].

And don't confuse GenAI as a technology with what the cancer of advertising coopts it to. The root of the problem isn't in the generative models, it's in what they're used for - and the problem uses aren't anything new. We've been drowning in slop for decades, it's just that GenAI is now cheaper than cheap labor in content farms.

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[0] - https://jacek.zlydach.pl/blog/2019-07-31-ads-as-cancer.html