I don't agree with this. I think the article does a good job at pointing out the problematic aspects of this particular lobbying campaign, and even how/why to stop it.
A lot of people view lobbyism as basically exchangeable with nepotism and bribery (strictly negative), but this is not the case.
The "happy path" with lobbyism is that local industry gives input on new laws/regulation to prevent unintended negative side-effects. Politicians have typically a much more cursory understanding of how a new law is going to affect any particular industry than people in that industry (obviously).
If you lock down any mechanism like this, you are invariably going to end up with numerous laws that are highly detrimental to local industry in a way that achieves very little (compared to laws designed with input from lobbies).
The article points out exactly how this fossil lobbying case deviated from this ideal (foreign influence instead of domestic, obfuscation and lack of transparency on originators/funding, use of methods to directly affect/manipulate the outputs of lawmaking instead of providing inputs).
I'm not saying they're being straightforward. I'm saying that the regulator needs to be expert enough to not screw this up even if someone does that.