Yes, this should be required viewing in high school imo.

As someone who used to think I was generally “immune” to advertising, I have come to realize the influence goes so much deeper than “see ad on TV, go buy product” and is instead a much, much darker sense of “the only way to get rid of this anxiety is to Buy More Stuff.”

His more recent Can’t Get You Out of My Head is also fantastic about how we got from There to Here from WWII to present day.