In Charlottesville all the Krogers are quite different.
A weird, dark, maze-like warehouse-feeling Kroger that just closed.
We have a really nice Kroger a bit outside town. I always think of it as the Gucci Kroger.
A college-kid, cheaper Kroger close to the center of town. The cheaper version of the Harris Teeter nearby.
There's as much variation in individual Krogers as between other grocery chains!