Maybe to you, I enjoy the fact that

> I don't knock it out of my head by having the wire catching on something > Dealing with the cable and having to pack it back up when I'm done > It auto connects to both my phone and laptop 99% of the time > It easily swap between the 2 as I change the focus

Now they aren't perfect, charging can be a bit fiddly over time but they certainly are nicer than the normal headphones. Maybe you just aren't the target audience but clearly they are popular enough for most people.