alt Hacker NewsThat... doesn't bother me more than any other commercial.
Commercials are mostly dumb. This is another pretty dumb one. It has clunky AI just like plenty of other commercials have clunky traditional VFX.
Can't really see myself getting worked up about it?
If AI frees up VFX artists so they can work on movies rather than commercials, I'm all for that.
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> If AI frees up VFX artists so they can work on movies rather than commercials, I'm all for that.
There are way more people who want to be movie VFX artists then positions. Artists do commercials, because it pays that is where jobs are. They would gladly do cool movies.
> If AI frees up VFX artists so they can work on movies rather than commercials, I'm all for that.
This isn’t how it works. Excel didn’t free up bookkeepers to become CFOs. Digital photography didn’t free up photo lab technicians to become cinematographers.
The person who in 1970 would have been an accountant at Ford Motor Company with a pension and a mortgage is now, displaced by Excel, working at two burger joints to make ends meet, with no realistic path to anything better. The VFX artists will follow in the exact same footsteps. The shareholders will keep the difference, as they have time and again.
> If AI frees up VFX artists so they can work on movies rather than commercials, I'm all for that.
If they've run out of bread, let them eat cake.
Don't get it either. LGTM. Sure, it's no high budget (pre-AI) Coca Cola Christmas Ad, but it's not disturbing or particularly bad. Feels like people are just jumping on the "AI ads bad" bandwagon.