Yea, this to me signals that Qualcomm is starting to hedge its ARM bets. Given all the kerfuffle around licensing they have had with ARM already, I suspect that they are signaling to ARM that they have options and so ARM's leverage is a lot lower than it might be. That said, there are also huge switching costs to Qualcomm's customers, so this is not a move it takes lightly. In the mean time, I'm sure those Ventana engineers can also help them improve their ARM designs, too.