It's strange though because if you know anything about Disney and how the manage the characters in media and at the parks, they are extremely protective of the brand and image of the characters. Imagineers have very strict rules around virtual character meet and greets and etc.
Allowing their characters to be used in AI generated content blows that all out of the water unless there are some extremely tight guard rails.
They are a half step from flooding the market with Disney Princess porn.
I guess there is an expectation of a lack of control when it’s made through AI, versus an image that is from their owned parks. Even without AI, people have been putting Disney characters in unsavory contextes, and I don’t think anyone ever thought, “Wow, I can’t believe Disney sanctioned that picture of a princess doing whatever.”
> They are a half step from flooding the market with Disney Princess porn.
I would think that whatever demand there is for that is already filled.
Yes, that is certainly true, but I think there is a certain monetary value attached to that virality that Disney now wants to cash in on, which is something they haven't done before.
There's also the outward plausible deniability of "well we couldn't have known that people would break the guard rails". I can't imagine any other explanation. This decision must have gone through a lot of channels and they must be aware what these characters will be used for.