It's actually more expensive than GPT-5.1. I've gotten used to prices going down with each latest model, but this time it's gone up.
Gemini 3 Pro Preview also got more expensive than 2.5 Pro.
2.5 Pro: $1.25 input, $10 output (million tokens)
3 Pro Preview: $2 input, $12 output (million tokens)
Getting more expensive has been the trend for the closed weights frontier models. See Gemini 3 Pro vs 2.5 Pro. Also see Gemini 2.5 Flash vs 2.0 Flash. The only thing that got cheaper recently was Opus 4.5 vs Opus 4.
It also seems much more "smarter" though
Reading this comment, it just occurred to me that we're still in the first phase of the enshittification process.
Previous model's prices usually go down, but their flagship has always been the most expensive one.
Flagship models have rarely being cheaper, and especially not on release day. Only a few cases of this really.
Notable exceptions are Deepseek 3.2 and Opus 4.5 and GPT 3.5 Turbo.
The price drops usually are the form of flash and mini models being really cheap and fast. Like when we got o4 mini or 2.0 flash which was a particularly significant one.