alt Hacker NewsWhy? If they want to even embed copilot, they could have atleast been strategic about it!! Copilot has this image that has something to do with coding, average person doesn’t care be bit about it and see ut as an invasive pest
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> Copilot has this image that has something to do with coding
To the audience of this site, yeah. But "copilot" is Microsoft trying to brand "an agent/assistant". They use it across their entire product line; copilot is in office so you can ask for help with spreadsheet formulas and in outlook so you can ask for help with summary/triage... and it's in VSCode/GH.
Microsoft saw the way the USB people absolutely screwed up the marketing/branding around different generations and speeds and capabilities and said "I bet the same strategy will work spectacularly well for us" and thus _everything_ became copilot.
>Why?
Because wallstreet just needs to see that AI adoption number go up. No one really cares about if it's accidental clicks, or hell just mandatory running in the background. We just need that number to go up, and next quarter it has to go up even more.