Horror scenario:
Big IP holders will go nuclear on IP licensing to an extent we've never seen before.
Right now, there are thousands of images and videos of Star Wars, Pokemon, Superman, Sonic, etc. being posted across social media. All it takes is for the biggest IP conglomerates to turn into linear tv and sports networks of the past and treat social media like cable.
Disney: "Gee {Google,Meta,Reddit,TikTok}, we see you have a lot of Star Wars and Marvel content. We think that's a violation of our rights. If you want your users to continue to be able to post our media, you need to pay us $5B/yr."
I would not be surprised if this happens now that every user on the internet can soon create high-fidelity content.
This could be a new $20-30B/yr business for Disney. Nintendo, WBD, and lots of other giant IP holders could easily follow suit.
Disney invests $1 billion in OpenAI, licenses 200 characters for AI video app Sora
https://arstechnica.com/ai/2025/12/disney-invests-1-billion-...