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> In our conversation, Enzor-DeMeo returns often to two things: that Mozilla cares about and wants to preserve the open web, and that the open web needs new business models. Mozilla’s ad business is important and growing, he says, and he worries “about things going behind paywalls, becoming more closed off.” He says the internet’s content business isn’t exactly his fight, but that Mozilla believes in the value of an open and free (and thus ad-supported) web.

> At some point, though, Enzor-DeMeo will have to tend to Mozilla’s own business. “I do think we need revenue diversification away from Google,” he says, “but I don’t necessarily believe we need revenue diversification away from the browser.” It seems he thinks a combination of subscription revenue, advertising, and maybe a few search and AI placement deals can get that done. He’s also bullish that things like built-in VPN and a privacy service called Monitor can get more people to pay for their browser. He says he could begin to block ad blockers in Firefox and estimates that’d bring in another $150 million, but he doesn’t want to do that. It feels off-mission.

> One way to solve many of these problems is to get a lot more people using Firefox. And Enzor-DeMeo is convinced Mozilla can get there, that people want what the company is selling. “There is something to be said about, when I have a Mozilla product, I always know my data is in my control. I can turn the thing off, and they’re not going to do anything sketchy. I think that is needed in the market, and that’s what I hope to do.”