I'd love to have an electric pickup truck. It'd primarily be for farm use, so no long distance concerns, and being able to bring electricity to the field would be a huge boon. It is really the perfect package.
But I wouldn't buy one for the same reason I won't buy an ICE truck right now: They are way too overpriced — costing around 300% more than the truck I currently have cost when it was new, even though inflation is only 40% over the same period.
Cost is a concern, and there will be a cost penalty at purchase time for a while. That will impact some people, but there is still a big market for expensive trucks.