I think Fitness definitely caught on though. You could say it was a constant recurring self-promise some prior generations made, but our current generations are not lacking on a focus on fitness.
Education is not too different. We’re not exactly a society that goes “Going to dig into an interesting course this weekend with the wife”, no, nowhere near that. Takes time, generations.
I'm starting to learn human history is people getting bored of something and then it takes a generation or two before it's exciting all over again.
Fashion, I suppose.