Have you ever changed a tyre on a car?
If so, you may have noticed the jack you used didn't have several huge CNC machined aluminium parts, a seven-stage all-metal geartrain, or a 330v power supply and it probably didn't cost you $700. Probably it cost more like $40.
And sure, a consumer kitchen product needs to look presentable and you don't want trapping points for curious little fingers. But even given that, you could deliver a product that worked just as well for just as long at a far lower BOM cost.