I think for these big companies as well, they should have to have a more targeted punishment. Since having access to an Apple or Google device is increasingly mandatory in many countries (often as a result of government legislation!), getting that cut off is more impactful than other services.
So like, if you get caught, red handed, absolutely 100% you, performing gift card fraud, the maximum punishment from Apple should still be getting banned from the gift card system (buying or redeeming). And if they want more consequences for you because they think you’re running a fraud ring, they should have to sue you like a physical store would. But not lock you out of the rest of the ecosystem. Otherwise you get the false positives getting the digital death sentence Apple tried to hand out here
I fear that this would lead to everyone being allowed exactly one account -- why would you need more than one if the one you have can never be fully deactivated? -- and that account would be tied to your human identity forever. Which would go about as well as any other attempt to solve Sybil problems.