alt Hacker NewsTheir customer support is to sue them. Few are willing to dare. But I suspect if you sued Apple over the gift card incident in a European country, the judge would side with you because of stronger consumer protection laws. Also that clause in the ToS that says you won't sue them is legally meaningless.
If this happens more than a few times, they will quickly remember why customer support is necessary.
> the judge would side with you
The judge would likely never see the case, because the legal department would make sure it gets escalated to someone who can unfuck the problem before it gets that far.
Suing companies can legitimately be the easiest way to resolve issues, especially where small claims courts exist: It turns the issue into something that they can't "resolve" (for themselves) simply by ignoring and stonewalling you, so it becomes cheaper to actually fix the issue.