This is great, thank you! I had to look up "demand capture campaigns" and that makes a lot of sense. Yes, I totally agree that property managers can be a source of growth. I'm very lucky to have a property manager user out of Michigan helping guide me with what she would need from a property management perspective. Their needs are just different enough that it will require some serious dev work and I'm "so very tired", haha. Everyone wants the equivalent of QuickBooks built-in to the software. I need something to bring back my enthusiasm from years ago.