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vrosasyesterday at 1:17 AM6 repliesview on HN

I used to work for an OTT DSP adtech company i.e. a company that bid on TV ad spots in real time. The bidding platform was handling millions of requests per second, and we were one of the smaller fish in the sea. This system is very real. Your tv is watching what you’re watching. I built the attribution pipeline, which is what this is. If you go buy a product from one of these ads, this is how they track (attribute) it. Not to be alarmist butttt you have zero privacy.


Replies

AJ007yesterday at 3:28 PM

The TV thing isn't a new story, this was public. Everyone should have known about it and no one cared. (I could inset a boilerplate rant about Snowden here)

Those datacenters are not being built so that you can talk to ChatGPT all day, they are being built to generate and optimize ads. People who were not previously very suggestible are going to be. People who are suggestible will have their agency sold off to the highest bidder.

Avoid owning a TV? Your friends will. Maybe you can not have a FB/IG/WhatsApp account, only use cash, not have a mobile phone, but Meta (or Google, or Apple) can still detect your face in the background of photos/videos and know where you shop, travel and when.

everdriveyesterday at 1:40 PM

This is really interesting. Can you expand on this? What are OTT and DSP in this context?

Do you have a sense for what data is tracked and how it's used? Or if this sort of system is blind in certain cases? (eg: I hook up an N64 to the a/v ports -- will I get retro game ads on the TV?)

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wing-_-nutsyesterday at 6:17 PM

>Not to be alarmist butttt you have zero privacy.

Hence why I will never connect my TV to the internet

kleibayesterday at 8:44 AM

> you have zero privacy

Is this data linked to me personally in some way (e.g. though an account) or is it anonymous data?

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Ancalagonyesterday at 3:04 AM

I understand the perils of a capitalist system but whyyy would you agree to build this

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c16yesterday at 12:25 PM

Would love to know what are the best things we can do to prevent this sort of tracking in general. PiHole? Don't re-use emails? On a scale of 1 to fucked are we cooked?