Millions of people.
CoD has less players than Team Fortress 2 currently, according to Valve's charts: https://store.steampowered.com/charts/mostplayed . And TF2 has ancient graphics.
There are many more millions of gamers that don't even care CoD exists, it fits a small percentage on the world of gaming.
But if it didn't exist, those people would likely be playing something else.
CoD has less players than Team Fortress 2 currently, according to Valve's charts: https://store.steampowered.com/charts/mostplayed . And TF2 has ancient graphics.