I didn't wanna cite the Fortune article I got it from because it cited research from a group called "Whop" that didn't have the full data available. But here's the article I read

https://fortune.com/article/gen-alpha-dream-careers-youtuber...

EDIT: now that I'm looking more into it, I think this YouGov poll was the original source https://today.yougov.com/technology/articles/39997-influence...

I do vaguely recall a more serious study showing a vast majority of kids thinking "influencer" was a viable career path and a very large portion beleiving it was the only viable career path for them. It also found that these percentages were higher in boys than in girls. That's the study I was trying to find but failed and found this instead

two decades ago it would have been:

  1. Movie Star / Actor
  2. TV Star / entertainer