I'm glad 95% of URL bars don't just default to Google Search and immediately get hit by ad bidding war taxes. Would certainly suck if you had a well-recognized brand and just wanted your customers to access your website through the URL bar.

72% Chrome --> Google

15% Safari --> Google

5% Edge --> Bing

2% Firefox --> Google

2% Opera --> Google

...

This alone implies a divestiture of Chrome should be in the cards.

Or maybe Google would be so kind to remove queries with URL bar origination from ad sales if there's a registered trademark (within some edit distance) within the query?