> The way Faulkner treats his characters, I treat domain name projects. I buy them with an intention to develop. And I let them take the lead. They’re the inspiration for the business itself. They guide me towards what they need to become. I’m just the dude behind the keyboard (sorta).

I feel the same way about personal projects and blogs. A good idea tends to be self-reinforcing. It just needs someone to uncover it. Selling onions on the internet seems unusual but to the right person that idea is gold.