alt Hacker NewsInternet is working exactly the opposite way to what your describing - it's making everything more centralized. Once we had several big media companies in each country and in each big city. Now we have Google and Facebook and tik tok and twitter and then the "whatevers".
NETWORK effect is a real thing
Yes, but there is a difference between having the choice of joining FB or not having a choice at all when the empire comes to claim you (like in Ukraine).