meta comment separated for its own discussion
I tried to find that paper via google search first, and I failed after 3 different searches. I then opened my not-important-stuff LLM, chatgpt.com, and found it in 3 interactions, where in the 3rd I made it use search. Chatbots with search are just so good at "on the tip of my tongue" type things.
Google is in such a weird position because of their bread and butter legacy UX * scale. This has to be the biggest case of innovators dilemma of all time?
then you have people complaining that search is no longer a keyword match when people claim to know exactly what they want...