As a small software business, do you have other approaches to ads?
I spend a small amount on Adwords and that is pretty much it. I gave up on Bing PPC. Facebook Ads aren't suitable for my market. Linked Ads ar too expensive. I tried Reddit Ads, but that was a disaster. See also:
https://successfulsoftware.net/2025/12/22/is-the-golden-age-...
alt Hacker News
I spend a small amount on Adwords and that is pretty much it. I gave up on Bing PPC. Facebook Ads aren't suitable for my market. Linked Ads ar too expensive. I tried Reddit Ads, but that was a disaster. See also:
https://successfulsoftware.net/2025/12/22/is-the-golden-age-...